BYREDO

Perfume is colorless and formless, yet it has the power to leave an indelible impression through profound sensations and awaken dormant memories. This is what Ben Gorham, the founder of BYREDO, excels at. Although Ben now owns the highly successful fragrance brand BYREDO, he was initially a complete novice in the art of perfumery when he started his entrepreneurial journey. It was by chance that he met perfumer Pierre Wulff, and together they crafted the iconic BYREDO brand. Under Ben's unwavering commitment, each bottle of perfume quietly narrates a touching story—warm and profound. Every time you spritz on this fragrance, you can feel an intangible force, transforming the scent into something far more than just a simple aroma. This is precisely what sets BYREDO apart.